Overview: I was hired to redesign a website for a local nonprofit puppet company. This website is used by children and teachers to watch videos and play games featuring the puppet character Tuffy the Tiger.
My Role: UX Designer
Problem: Pain regarding endometriosis is often underestimated and hard to communicate to a user's medical team.
Duration: 6 weeks
Tools: Adobe Illustrator, Figma, Zoom, Paper & Pencil
Title: Redesigning a Children's Website for Enhanced User Experience
I began to understand how children and teachers utilize educational resources...
- Conducted extensive market analysis, comparing similar products such as PBS Kids and Sesame Street websites, to identify best practices in user-friendliness and engagement.
- Reviewed relevant papers on children's website interaction, gaining valuable insights into effective design strategies for optimizing user experiences.
- Utilized market research findings and academic literature to inform the redesign process and ensure the website's enhanced usability.
I created an interactive prototype to illustrate my data driven design decision...
- Developed low-fidelity wireframes and obtained feedback from the company CEO, which guided the direction of the redesign.
- Created a design that had relatable colors and imagery to ensure it was simple and recognizable
- Collaborated closely with the development team to create a high-fidelity prototype using Adobe Illustrator and Figma, ensuring feasibility and making necessary technical adjustments.
- Iteratively refined the prototype based on feedback from the development team, resulting in a seamless and interactive user experience.
I worked together with the CEO and developers to pass off my design work...
- Effectively communicated design decisions to stakeholders, including the company CEO, and actively sought their input and feedback.
- Embraced constructive criticism and feedback to continuously improve the design, incorporating it into the iterative process.
- Fostered collaborative relationships with the development team, utilizing various design tools and communication platforms to facilitate effective teamwork.
The impact my first freelance project had on me...
- Developed advanced skills in market analysis, wireframing, and prototyping, applying them to the redesign process of the children's website.
- Deepened understanding of designing user-friendly websites tailored specifically for children, considering their unique needs and preferences.
- Demonstrated effective communication skills by conveying design decisions to stakeholders and incorporating their feedback into the iterative design process.